Developed the Styleguide for Marriott Bonvoy Traveler Magazine, supporting partner publishers, email agencies, engineers, and designers during the brand's evolution and design refresh. This initiative transitioned the magazine from a content site for Marriott International to a profit-making website by unlocking new advertising opportunities. By ensuring consistent and high-quality brand presentation, the styleguide attracts advertisers looking to align with a strong, cohesive brand, thereby driving increased revenue. Designed by Y. Kim and K. Delgado.
